I’m a product builder with a passion for creating research-backed experiences that solve real human problems. While I love brainstorming and exploring countless ideas, the projects that resonate with me most are the ones rooted in genuine human needs and lived experiences.

My background combines technology, design, and research. I completed my MFA in Experience Design from Northeastern University and BS in Computer Science from Lahore University of Management Sciences, giving me both a technical and human lens for understanding not only how systems function, but also how they influence behavior, decision-making, and everyday experiences.

After completing my bachelor’s degree, I spent two years at a venture studio, where I wore many hats. I worked directly with clients, conducted market and user research, designed solutions, built products, and contributed to product strategy. That experience helped me discover something important about myself: I’m a builder who knows how to ground ideas in research.

In 2023, I co-founded VenFound, an agency dedicated to bringing ideas to life. Between 2022 and 2026, I worked on products across different industries including education, entertainment, recruiting, AI, real estate, and healthcare. These experiences strengthened my ability to quickly understand new domains and translate insights into meaningful solutions.

One of the most impactful experiences during my master’s program was my role as a Research Assistant at Plural Connections Group. I synthesized over 13,000 survey responses and analyzed 170+ hours of community engagement sessions to support policy decisions and school boundary redrawing affecting more than 50,000 students at United States largest school district.